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Aldi is known for their branding strategy, 'Like brands. Only cheaper', and for selling what many consider 'copycat products and have constantly avoided trademark infringement.
Aldi is known for their branding strategy, 'Like brands. Only cheaper', and for selling what many consider 'copycat products and have constantly avoided trademark infringement. Evaluate how a passing-off action might be more successful.
As part of your answer you should explain the elements of passing off and compare Aldi's approach (either generally or on a specific product example) with those legal principles.
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