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Alex, an employee of a radio station in San Francisco, sells advertising time to interested clients. While talking to a local retailer, Alex is told,

Alex, an employee of a radio station in San Francisco, sells advertising time to interested clients. While talking to a local retailer, Alex is told, "Your station's advertising time costs three times as much as the other radio stations." Alex responds, "If you look carefully at our rate card, you will see that the costs you are referring to are only for prime-time advertising. The rest of our rates are just as reasonable as the other stations, and we have twice as many listeners." Alex is using the method to respond to a buyer's objections. Multiple Choice acknowledge revisit compensation direct denial postpone

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