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Alex calculated that his company's breakeven volume for a particular product is 8500 units. If they sell 9000 units, what does the contribution margin of
Alex calculated that his company's breakeven volume for a particular product is 8500 units. If they sell 9000 units, what does the contribution margin of each of those additional 500 units represent t...
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Marketing management
Authors: Philip Kotler, Kevin Lane Keller
14th Edition
9780273753360, 132102927, 273753363, 978-0132102926
