Alhaji Ibrahim is a staff of MBA860 group of company Nig. ltd. He has worked with the company for 4years, yet his salary could not meet his familys basic needs. That was the major problem he was facing while working. Most time, he always thought of the kind of business to venture into even while working and after retirement until he had the opportunity of attending a seminar/workshop on Fish farming, where he was thought on how to rear fishes with little capital of investment. After the workshop, he went to his co-operative society to seek for a loan of N300, 000 with 15% interest rate for 1year.

In six months the fixed cost of the business was #142000 while the variable cost was #191000. The number of juveniles at start is 1000, he had 10% mortality, sale at #850 per kilo(kg). The size of fish in a well-managed pond after 6 months attained a size above 1kg. After six months, Alhaji Ibrahim was able to repay the loan and reinvested the profit.

Required

C Analyze Alhaji Ibrahims problem and what strategy did he use to solve it?

D Use SWOT to do a market analysis for Alhaji Ibrahim