Answered step by step
Verified Expert Solution
Question
1 Approved Answer
Alijah's dad has always bought and used Apple products. So , when her mom got a smartwatch, it was an Apple watch, and when Alijah
Alijah's dad has always bought and used Apple products. So when her mom got a smartwatch, it was an Apple watch, and when Alijah got her first phone, it was an iPhone. What role does her dad play in the family's consumer buying decisions?
a Consumer
b Decision maker
c Initiator
d Influencer
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Get Instant Access to Expert-Tailored Solutions
See step-by-step solutions with expert insights and AI powered tools for academic success
Step: 2
Step: 3
Ace Your Homework with AI
Get the answers you need in no time with our AI-driven, step-by-step assistance
Get Started
Great Boss Great Management
Authors: S. M. H. Gibson
1st Edition
9798842893430
