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Allen is launching the new Luvian Estate community. He wrote this positioning statement: Luvian Estate Homes is unrivalled in style, design, and luxury living made

Allen is launching the new Luvian Estate community. He wrote this positioning statement: "Luvian Estate Homes is unrivalled in style, design, and luxury living made possible by an award-winning architectural firm, with the highest-quality materials and dedicated work crews." What is missing?a. Point of differenceb. Targeted consumersc. Frame of referenced. Reason to believe

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