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Ambivalence Link- https://docs.google.com/document/d/1EV_6NsxXE7fumUfmaKaa127GlWkOt-_doK38uqUnGRA/edit 1. The article describes Kaplan's method of measuring how individuals feel toward attitude objects. Please describe the main aspect of this method

Ambivalence

Link- https://docs.google.com/document/d/1EV_6NsxXE7fumUfmaKaa127GlWkOt-_doK38uqUnGRA/edit

1. The article describes Kaplan's method of measuring how individuals feel toward attitude objects. Please describe the main aspect of this method and how it is different from a traditional method of measuring positive and negative emotions.

2. What types of personality traits may play a role in whether an individual feels ambivalent?

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