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American Technology Company (ATC) is developing a new camera/security home system to compete with other security systems in the industry. The company will sell

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American Technology Company (ATC) is developing a new camera/security home system to compete with other security systems in the industry. The company will sell the cameras to wholesalers that will, in turn, sell them in retail stores to the final customer. ATC has undertaken the following activities in its value chain to bring its product to market:

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