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Among the purposes of defensive strategies are toMultiple Choiceaggressively retaliate against rivals pursuing offensive strategies and prevent price wars.restrict a competitive attack by a challenger,
Among the purposes of defensive strategies are toMultiple Choiceaggressively retaliate against rivals pursuing offensive strategies and prevent price wars.restrict a competitive attack by a challenger, weaken the impact of any attack that occurs, and influence challengers to aim their offensive efforts at other rivals.guard against adverse changes in the companys macroenvironment and insulate the company from the impact of industrydriving forces.strengthen a companys competitive advantage and reduce its exposure to business risk.eliminate a companys resource weaknesses and competitive deficiencies, thereby making it invulnerable to competitive attack from wouldbe challengers.
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