An ad campaign for a new snack chip will be conducted in a limited geographical area and can use TV time, radio time, and

newspaper ads. Information about each medium is shown below.

If the number of TV ads cannot exceed the number of radio ads by more than $5,$ and if the advertising budget is $$10,700,$ develop

the model that will maximize the number reached and achieve an exposure quality of at least $950.($Let $x_1=$ number of TV ads. Let

$x_2=$ number of radio ads. Let $x_3=$ number of newspaper ads.$)$

Max

s$.$t$.$

Budget Constraint $($in dollars$)$

Exposure Quality Constraint

TV$/$Radio Ads Constraint

$x_1,x_2,x_{3}0$

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