An advantage of face-to-face interviews is that the respondents are able to end the interview on every moment. a. True b. False Which of the following is a clear advantage of a quantitative research? a. The ability to explore multiple topics in depth b. The ability to collect large volumes of data quickly and efficiently, providing a generalized view of your targe demographic beyond your survey participants c. Quantitative research can be undertaken at times to suit you - you do not need to interview large numbers c participants all in one go d. Quantitative research tends to be cheaper to carry out than qualitative research as the need to recruit a large number of participants or use extensive methods is not as great Which of the following best explains the function of the statement of purpose in a research proposal? a. Describe the study b. Specify the type of people to be used in the study c. Identify the design of the study d. Identify the intent or objective of the study All of the following could be examples of continuous variables EXCEPT: a. Gender b. Market share c. Profit d. Sales volume The literature review serves all the following functions EXCEPT: a. Provides evidence that your hypothesis is correct b. Helps researchers situate their work in relation to existing knowledge in the area c. Defines key terms and introduces relevant terminologies d. Points researchers towards appropriate methodologies Critical realistm does not take on a particular position on what makes good research. a. True b. False Closed-ended questions are most effectively used when: a. the question asks about something that is relatively new or unique b. all potential answers are known in advance c. the question asks for sensitive information d. A Likert-type scale can be used Which of the following best represents a qualitative research strategy that involves spending considerable time in the setting under study and collecting as much relevant information as possible. a. Field work b. Research plan c. Exploratory study d. Investigative strategy In probability sampling all elements of a population have a known and equal change to be included in the sample. a. True b. False The two basic sections of a research proposal are: a. research question and bibliography b. research proposal and bibliography c. research question and research methodology d. research method and schedule A literature review helps the researcher to undertake research that is relevant. a. True b. False A research proposal is also known as a: a. Prospectus b. All of the above c. Draftplan d. Workplan Shango carried out a survey to investigate UTECH students' knowledge, attitudes and uses of smart phones as he is thinking about opening a phone shop on campus. In preparing the data gathered for analysis, he assigns the following. numbers to the brands which students say they prefer: 1= Nokia; 2= =iPhone; 3=5amsung;4=H Hawei; 5=V ivo. Shango is using which measurement scale: a. Ratio b. Interval c. Nominal d. Ordinal Which of the following best explains the function of the statement of purpose in a research proposal? a. Describe the study b. Identify the design of the study c. Identify the intent or objective of the study d. Specify the type of people to be used in the study All of the following are indicators of a good research, EXCEPT: a. Purpose clearly defined b. Research design thoroughly planned c. Research process detailed d. Findings presented ambiguously Given the following research problem: "What impact does advertising have on company sales? What would be the most appropriate research method? a. Mixed b. Quantitative c. Action d. Qualitative