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An airline dECided to offer direct service from City A to City B. Management must decide between a full price service using the company's new

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An airline dECided to offer direct service from City A to City B. Management must decide between a full price service using the company's new eet of jet aircraft and a discount service using smaller capacity commuter planes. It is clear that the best choice depends on the market reaction to the service the airline offers. Management developed estimates of the contribution to profit for each type of service based upon two possible levels of demand for serviice to City B: strong and weak. The following table shows the estimated quarterly prots {in thousands of dollars}. (a) (b) (C) (d) (E) Demand for Service Service strong Weak Full price $950 $500 Discount $530 $330 what is the demsion to be made, what is the chance event, and what is the consequence for this problem? The decision to be made is the type 01 service to prowde V J . The chance event is Ihe level of demand for the servicev \\'f . The consequence is the amount of quadedy profil V J How many decision alternatives are there? v How many outcomes are there for the chance event? -. If nothing is known about the probabilities of the chance outcomes, what is the recommended decision using the optimistic, conservative, and minimax regret approaches? The recommended decision using the optimistic approach is the full price v y service. The recommended decision using the conservative approach is the y service. The recommended decision using the minimax regret approach is the J service. Suppose that management of the airline believes that the probability of strong demand is 0.7 and the probability oi' weak demand is 0.3. Use the expected value approach to determine an optimal decision. (Enter your answers in thousands of dollars.) EV(full) $ J thousands EV(discount) $ J thousands The optimal decision is the y service. Suppose that the probability of strong demand is 0.3 and the probability of weak demand is 0.2. What is the optimal decision using the expected value approach? (Enter your answers in thousands of dollars.) EV(full] $ y thousands EV(discount) $ y thousands The optimal decision is the full price V J service. Use sensitivity analysis to determine the range of demand probabilities for which each of the decision alternatives has the largest expected value. (Round your answers to four decimal places.) (e) Use sensitivity analysis to determine the range of demand probabilities for which each of the decision alternatives has the largest expected value. (Round your answers to four decimal places.) If the probability of strong demand falls below X , the discount service is the best choice. If the probability of strong demand is greater than X , the full price V V service is the best choice

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