An assignment from management:

Construct a similar figure that could be used by your organization, or an organization you are familiar with, to assess your competitive position and highlight a blue ocean strategy. Also, compare the focal organization you choose with one other organization across four unique product attributes (for the bottom axis).

You can hand-draw this figure, also describe using text.

This should be a reflection paper assignment. Also review figure 4.15 (value gap analysis) on page 131 in chapter 4 of the Goffin and Mitchell text (Eliminate, reduce, increase, create).draw