An energy drink company is considering replacing can containers with bottles only because of the sales manager who thinks that customer only like to drink from bottles. The Vice President in charge is not convinced of the idea of the sales manager and wants to investigate the issue suing statistical analysis. How to explain which data collection method can be used best for the issue and the procedure that would be followed to apply the method to the situation. How to propose which level of data measurement applies to the data collected. How to determine of the data collected is qualitative or quantitative.