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An HR software sales rep is talking to a prospect for the first time about a premium software package. At the beginning of the call,

An HR software sales rep is talking to a prospect for the first time about a premium software package. At the beginning of the call, the prospect asks, "How will your product help my business?"

An HR software sales rep is talking to a prospect for the first time about a premium software package. At the beginning of the call, the prospect asks, "How will your product help my business?" What should the rep do first? Ask more about their business needs

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