An investment company is considering the feasibility of building a large shopping complex in a residential area. The diagram below shows where the complex will be located.

City centre

busy motorway (highway)

shopping

complex

St James Street

residential area: St James Town

St James Town is located 15 minutes away from the city centre. It is a quiet town and the residents believe that the shopping complex will alter their environment. They have read in the newspapers that the complex will have a large entertainment sector with 14 theatres (cinemas), a bowling alley with 40 lines, a large eating plaza with 15 different fast food restaurants and a children's play park. It will also host a hypermarket (large supermarket) that will be open 24 hours a day, and 200 different retail outlets.

2

Name:_________________________________________________ ID:_________________________

The local government office is currently dealing with the complaints of a large number of residents. After a meeting with the residents the firm has agreed to look at the concerns and offered to examine ways of compensating for the inconveniences caused.

a- Suggest a list of at four complaints that the residents might present to the local government from the perspective of location concerns and how you may solve these complaints

b- What type of location is this problem, state five factors (qualitative and quantitative ) that should have been taken into considerations while choosing the location and suggest methods for determining the weight of those factors.