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An investor put $10,000 into a stock and it rose to a worth of $40,000 over time. The investor chose to hold on the position.
An investor put $10,000 into a stock and it rose to a worth of $40,000 over time. The investor chose to hold on the position. Eventually, the stock dropped back to $10,000. This investor is convinced that they did not lose any money. This is an example of: framing. mental accounting. limited attention. prospect theory
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