An opinion poll calls 2218 randomly chosen residential telephone numbers, then asks to speak with an adult member of the household. The interviewer asks, "How many movies have you watched in a movie theater in the past 12 months?".

What population do you think the poll has in mind?

The total population.

The 2218 randomly chosen families?

The adults among 2218 randomly chosen families.

Adult residents of the country.

In all, 1148 people respond. What is the rate of nonresponse? % (Round your answer to the nearest percent.)