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An opportunity cost is: a. the cost to market, distribute, and service a product or service. b. the benefit given up or sacrificed when one

An opportunity cost is: a. the cost to market, distribute, and service a product or service. b. the benefit given up or sacrificed when one alternative is chosen over another. c. the difference between sales revenue and cost of goods sold. d. the total product cost of goods completed during the current period and transferred to finished goods inventory.

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