An organisation should always make an assessment of its business environment during its strategic planning phase before formulating its strategies to ensure that the right strategies are developed to effectively achieve the organisational goals and objectives. Choose a business organisation that you are familiar with and attempt the following: Question 1 Conduct a situational analysis using a range of models, tools and frameworks to assess the organisational position relative to its business environment (internal, micro-external and macroexternal). Question 2 By matching the outcomes derived from Question 1, propose relevant strategic alternatives which could help attain the organisational goals and objectives.