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Analyse a brand of your choice showing how it differs from a close competitor. You should use a model such as the brand building blocks

Analyse a brand of your choice showing how it differs from a close competitor. You should use a model such as the brand building blocks (or other similar model) to inform your analysis

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For this analysis I will be examining the brand of Apple Inc and how it differs from its close competitor Microsoft Corporation using the brand buildi... blur-text-image

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