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Analyse the case and determine the factors that have made KFC's a success global business. Why are cultural factors so important to KFC's sales success

  1. Analyse the case and determine the factors that have made KFC's a success global business.
  2. Why are cultural factors so important to KFC's sales success in India and China?
  3. Spot the cultural factors in India that go against KFC's original recipe; KFC Fried Chicken.
  4. Why did Kentucky Fried Chicken change its name to KFC?

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