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Analyse the impact of individual differences in statistical numeracy on consumer decision-making, using recent examples from thebusiness sector. Discuss the resulting implications and suggest strategies

Analyse the impact of individual differences in statistical numeracy on consumer

decision-making, using recent examples from the business sector. Discuss the

resulting implications and suggest strategies that management could implement to

tailor their communication to clients with varying levels of numeracy. Draw on course

materials and supplemental readings to support your analysis.

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