Analysis 2-15. Why did the Pietsches decide to purchase a Wahoo's Fish Taco franchise rather than start a restaurant on their own? 2-16. Name something the Pietsches could have done better to make their business start-up go more smoothly. 2-17. What does the Pietsch-owned franchise do on an ongoing basis to maintain and grow success? 2-18. What type of a franchise is Wahoo's Fish Taco? What makes this true