Question
Analytical Report: Working in groups, your task is to prepare an analytical report evaluating each of the four CRM programs you've investigated and presenting your
Analytical Report: Working in groups, your task is to prepare an analytical report evaluating each of the four CRM programs you've investigated and presenting your boss with a detailed evaluation highlighting each programs features and benefits, cost, functionality and flexibility, with emphasis on how each can positively impact the company's sales performance and efficiency. As its name suggests, an analytical report presents a detailed and careful analysis of data gathered through the research methods employed by the reports authors. The report will contain a graphic representation comparing the metrics of the four solutions. Your report should be a Word file, a minimum of two pages, prepared in 12pt Arial or Calibri, in memo format, using flawless grammar, spelling and punctuation. It should include a Word table comparing the benefits and features of all four CRM programs investigated. You must end your report with a conclusion recommending the CRM program you think your company should purchase.
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