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Analyze the performance of your firm (ratios) versus its industry (Peer analysis - against benchmark) and comment on any trends (Trend analysis - over time)

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  1. Analyze the performance of your firm (ratios) versus its industry (Peer analysis - against benchmark) and comment on any trends (Trend analysis - over time) in each individual firm's performance. Comment on both the peer analysis and the trend analysis. A couple sentence is adequate.
  2. Identify any/all strengths or weakness, including qualitative factors, which you find in your firm. Answer the question: Would you invest in this firm? A couple sentences is adequate.
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