Analyzing Operational Changes Operating results for department B of Shaw Company during the year are as follows: Sales $795,000 Cost of goods sold 480,000 Gross profit 315,000 Direct expenses 215,000 Common expenses 123,000 Total expenses Net loss 338,000 $(23,000) If department B could maintain the same physical volume of product sold while raising selling prices an average of 10% and making an additional advertising expenditure of $55,000, what would be the effect on the department's net income or net loss? (Ignore income tax in your calculations.) Use a negative sign with your answer to indicate if the effect increases the company's net loss. If Department B increased its selling price by 10%, the effect on net income (loss) would be $ 0