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Andrew just started a new business fixing cell phones. He decides to name his business Cell Phone Repair Shop and file for trademark protection. Andrew's

Andrew just started a new business fixing cell phones. He decides to name his business "Cell Phone Repair Shop" and file for trademark protection. Andrew's trademark application

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would not qualify because it's a descriptive mark.

would be accepted, but the USPTO would have to review it to ensure that it is novel and non-obvious.

would not be accepted because his mark is arbitrary.

would not be accepted because the mark is suggestive.

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