Andrew Winston Big Pivot Video: Related Questions

What is the "big pivot?" What are the key mega challenges Winston identifies? Select two companies (e.g., Starbucks, Unilever, others he mentions) and examine their stated sustainability goals in light of the categories of goals that Winston mentions (see "what's included "on the "about" page).

Find a set of good goals and bad goals - what makes for a good goal according to Winston readings (answer is below)? Highlight one company with good goals and one with bad goals. Why do think the companies identified do (or not) have good goals? What does Chipotle do?