Question
Angie Silva has recently opened The Sandal Shop in Brisbane, Australia, a store that specializes in fashionable sandals. Angie has just received a degree in
Angie Silva has recently opened The Sandal Shop in Brisbane, Australia, a store that specializes in fashionable sandals. Angie has just received a degree in business and she is anxious to apply the principles she has learned to her business. In time, she hopes to open a chain of sandal shops. As a first step, she has prepared the following analysis for her new store:
Sales price per pair of sandals | $ | 1.60 |
Variable expense per pair of sandals | 0.80 | |
Contribution margin per pair of sandals | $ | 0.80 |
Fixed expense per year: | ||
Building rental | $ | 7,000 |
Equipment depreciation | 5,000 | |
Selling | 21,400 | |
Administrative | 13,000 | |
Total fixed expense | $ | 46,400 |
Required: |
1. | How many pairs of sandals must be sold each year to break even? What does this represent in total dollar sales? |
3. | How many pairs of sandals must be sold to earn a $1,600 target profit for the first year? |
5. | Refer to the original data. Actual operating results for the first year are as follows: |
Sales (66,500 pairs) | $ | 106,400 |
Variable expenses | 53,200 | |
Contribution margin | 53,200 | |
Fixed expenses | 46,400 | |
Net operating income | $ | 6,800 |
a. | What is the stores degree of operating leverage? (Round your answer to 2 decimal places.) |
b. | Angie is confident that with a more intense sales effort and with a more creative advertising program she can increase sales by 10% next year. What would be the expected percentage increase in net operating income? Use the degree of operating leverage concept to compute your answer. Round your percentage answer to 2 decimal places (i.e .1234 should be entered as 12.34). |
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