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answer part A and Part B Kipling Equipment Inc. must decide to produce either a face mask or a face shield to alleviate the spread

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Kipling Equipment Inc. must decide to produce either a face mask or a face shield to alleviate the spread of a quickly evolving coronavirus. The face mask is disposable and developing it could potentially lead to a profit of $265,000 if competition is high or a profit of $480,000 if competition is low. The face shield, on the other hand, is reusable and has the potential of generating a fixed profit of $372,000 irrespective of high or low competition. The probability of high competition is 58% while that of low competition is 42%. Part A a) What is the expected monetary value of the optimal decision? $ b) Based on expected monetary value, what should the Kipling do? Select an answer c) What is the upper bound on the amount Kipling should pay for additional information? $ Part B Kipling can pay for a market survey research to better assess future market conditions. There is a 0.46 chance that the survey will produce an encouraging report and a 0.54 chance that the report will be discouraging. Given an encouraging report, the probability of low competition is 0.24 while given a discouraging report, the probability of high competition is 0.46. a) If the market survey report is encouraging, what is the expected value of the optimal decision? $ b) If the market survey report is discouraging, what is the expected value of the optimal decision? $ c) What is the expected value with the sample information (EV/5l) by the market survey? $ d) What is the expected value of the sample information (EVSI) provided by the market survey? S e) If the market survey costs $4,300. what is the best course of action for Kipling? Select an

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