Answer the following case about Hoover Company Consider using Blue Ocean strategies, defensive strategies, first-mover advantages and disadvantages, the scope of the firm, horizontal and vertical scope, integration (backward, forward and vertically), outsourcing, and strategic alliance.

1.how the Hoover Co. could have strengthened its competitive position from 1970 to 2006 to stave off various mergers and acquisitions?

2. what strategies they could use? and what opportunities?