Answer the Following Question by selecting the best answer (based on the Google Analytics Academy course Google Analytics for Beginners). [Google Analytics for Beginners - Introducing Google Analytics - Why digital analytics?] - In regard to the benefits of digital analytics what statements from those below apply? (Multiple Answer)

Answers

Check or X if correct

In the online world marketing funnels are easy/easier to measure and manage than in the offline world

Using digital analytics analysts and interested stakeholders can measure site users' clickstreams and progressions to conversions and where there may be problems in the website that should be improved or fixed.

In digital analytics we can measure what online behaviors led to conversion in new and existing customers (s)

In digital analytics we can measure what offline behaviors led to conversion (s)

All the answers are correct