Answer the following questions:

1. How can Walmart design a loyalty program and what would be the key to that program from a strategic business perspective?

2. Given the data strategy, what tools can Walmart leverage on building its business analytics?

3. Given an example of how Walmart can make data-driven decisions after the loyalty program starts that it could not before. (Hint: it already has everyday low prices).

4. Pick a similar size competitor, analyze the data strategy, and compare it with what you have written above.
5. Conclusion