Anthropophagous Wholesalers Pty Ltd has made a renounceable rights issue offer to their existing shareholders. The firms current ordinary share price is $35.03 and the 3-for-10 pro-rata issue has an offer price of $33.93.

What is the theoretical ex-rights share price of the firm?

Give your final answer as dollars rounded to the nearest cent. For example, for "$123.4567" you would input "123.46" (without the quotation marks).