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Any change in product price done by the company will require the company to assess the impact on its quantity demanded. Competitor price changes can
Any change in product price done by the company will require the company to assess the impact on its quantity demanded. Competitor price changes can also influence the demand of the product of the respondent company. This is because of crossprice elasticity. A change in our income tends to make us less price sensitive
Explain the concept of Elasticity own price elasticity, crossprice elasticity, and Income elasticity with help of suitable numerical examples. Provide graphs and numerical inferences wherever possible
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the concepts of ownprice elasticity crossprice elasticity and income elasticity incorporating illustrative examples and numerical inferences Understanding Elasticity Elasticity measures the responsiveness of consumer demand to changes in various factorsprimarily price and incomeIts expressed as a percentage change in quantity demanded divided by the percentage change in the influencing factor 1 OwnPrice Elasticity Eo Measures the percentage change in quantity demanded of a good when its own price changes by 1 Can be classified as Elastic Eo 1 A large change in price leads to a larger change in quantity demanded eg luxury goods Unit Elastic Eo 1 Proportionate change in quantity demanded to price change eg some utilities Inelastic Eo 1 Small change in quantity demanded despite a large price change eg essential goods like medicine Example Coffee Suppose a 10 increase in coffee price leads to a 15 decrease in quantity demanded Eo 15 10 15 elastic 2 CrossPrice Elasticity Ec Measures the percentage change in quantity demanded of one good good X when the price of a different good good Y changes by 1 Can be classified as Positive Ec 0 Substitutes eg coffee and tea When the price of Y increases demand for X increases Negative Ec 0 Complements eg printers and ink cartridges When the price of Y increases demand for X decreases Zero Ec 0 No relationship between the two goods Example Burgers and fries If a 5 increase in fries price leads to a 2 increase in burger demand Ec 2 5 04 positive but less than 1 indicating weak substitution 3 Income Elasticity Ei Measures the percentage change in quantity demanded of a good when income changes by 1 Can be classified as Normal goods Ei 0 Demand increases with income eg travel Inferior goods Ei 0 Demand decreases with income eg instant noodles Neutral goods Ei 0 Demand is unresponsive ...Get Instant Access to Expert-Tailored Solutions
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