Apex Equipment Inc. is a small private company with a unique line of seaweed harvesting en The
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Apex Equipment Inc. is a small private company with a unique line of seaweed harvesting en The marketing director used a Global Trade Readiness Checklist to identify company streing! weaknesses. What is the best use of this information? a.Review the results to highlight specific external threats to the business b. Use the results to prioritize the markets that the business should pursue c. Use the results to identify capability gaps that will need to be addressed d. Review the results to identify competitive threats
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