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Apple Inc. (Textbook) 1. Identify and explain Apple's value chain activities that contribute to its success 2. Identify Apple's tangible and intangible resources 3. Which
Apple Inc. (Textbook) 1. Identify and explain Apple's value chain activities that contribute to its success 2. Identify Apple's tangible and intangible resources 3. Which of these resources create sustainable competitive advantage based on resource- based-view. Explain why
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Management
Authors: John R., Jr. Schermerhorn, Barry Wright
3rd Canadian edition
1118789296, 1118789292, 978-1118789292
