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Apple is launching a new subscription service for original content. The development costs are $500 million, and annual licensing fees are $100 million. Apple anticipates
- Apple is launching a new subscription service for original content. The development costs are $500 million, and annual licensing fees are $100 million. Apple anticipates subscriber growth to reach 10 million in the first year, with each subscriber paying $15 per month.
Requirements:
- Develop a detailed table outlining the development costs and annual licensing fees.
- Calculate the total investment and annual costs for the content subscription service.
- Determine the breakeven subscriber base and revenue for the service.
- Analyze Apple's competitive advantage in the streaming content market.
- Discuss strategic pricing and marketing strategies to attract and retain subscribers.
- Evaluate the financial impact on Apple's income statement and cash flow.
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