Apple smart Refriegerator

Marketing Mix Elements: Product Need The product is needed in the market because it is a new and innovative product. It is also convenient and efficient, which young adult consumers are looking for. Additionally, the product is in line with current technology trends, making it more appealing to this target demographic. Examples of other products that have been successful in this market include Samsung smart refrigerators, LG, etc. Related to Marlow's Hierarchy of needs is a psychology theory that outlines five fundamental categories of human needs arranged hierarchically. Such as psychological needs, safety needs, love and belonging, esteem, and self-actualization needs. Using this theory, we can describe a target audience's needs by identifying the level in the hierarchy that they are trying to fulfill. For example, Apple products appeal to a person's esteem needs. This is because apple products are often seen as prestigious and high-quality, which can boost self-worth and social status. PRODUCT NEED: As stated in the announcement, use Maslow's Hierarchy of Needs to identify the audience need(s) this product addresses