Apple's case ( Apple's 2017 10-K annual report filed with the SEC)

http://www.lundholmandsloan.com/case_materials.html

Questions.

1.Refer to Apple's 10-K. Identify and evaluate Apple's key accounting policies.

2.Refer to Apple's 10-K. Identify one example of an economic asset or liability of

Apple's that is missing from Apple's balance sheet or is carried on Apple's balance at a

value that differs significantly from its true economic value.

3.Do you think that Apple's reported earnings are a good reflection of Apple's underlying

economic performance? Briefly explain your answer.

4.Standardized Apple financial statement data from S&P are provided in the Excel file

labeled 'Apple Standardized Data for eVal' for the Analyzing Apple Case at

http://www.lundholmandsloan.com/case_materials.html

For the 2017 fiscal year, reconcile each line item in the standardized financials back to

the 'as reported' financials in Apple's Form 10-K (most line items will be

straightforward to reconcile, but a few will be challenging).