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Appliance Giant manufactures laundry machines for consumer use in their homes. Appliance Giant's strategy is to ensure a highly efficient manufacturing process to provide low
Appliance Giant manufactures laundry machines for consumer use in their homes. Appliance Giant's
strategy is to ensure a highly efficient manufacturing process to provide lowcost machines for sale to
consumers.
Is Appliance Giant's strategy one of product differentiation or cost leadership? Provide one specific
strategic reason that supports your answer.
Below is Appliance Giant's unfinished Balanced Scorecard. You have been asked to complete the
Balanced Scorecard BSC by providing the missing items below. Provide the BSC Perspective that best
fits the given Strategic Objective and provide a performance measure that aligns with the strategic
objective. Provide only ONE Perspective and ONE Performance Measure.
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