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APPLICATION QUESTION: Unilever wants to develop an algorithm to evaluate the risk of a new employee quitting without notice. They will train the algorithm on

APPLICATION QUESTION: Unilever wants to develop an algorithm to evaluate the risk of a new employee quitting without notice. They will train the algorithm on attributes of 10,000 employees who quit in the past year. What would the authors of The Politics of Big Data say about this new algorithm's ability to predict the risk that a new employee will quit?

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It will be unbiased; risk estimates are best used when evaluating individuals.

It will be useless; risk estimates for individuals lack practical meaning.

It will be unhelpful; algorithms are not used in social contexts.

It will be helpful; algorithms are objective where humans cannot be.

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