Application Report 1: Prepare a 2-3 page report, double spaced using proper APA writing style, that compares the finances ofFord Motor Company (stock symbol: F)to the finances ofGeneral Motors (stock symbol: GM). Which company has been more successful;whichhasbeen lagging ? Based on your comparative analysis, which senior management team is more effective and efficient in running the respective corporations over the last three years?

Your report should include topics we have discussed in the course, such as financial statements, financial ratios, and time value of money concepts.

You can find this information in the following sources: "Wall Street Journal," "New York Times," Yahoo Finance, Bloomberg, and company web sites. Thecompany web sitewill often provide you with the latest fiscal reports in the "investor relations" section.

Structure yourcomposition to include a summary of the recent earnings report. Cite financial numbers, such as those that appear on the earnings statements, balance sheets, and statement of cash flow. Relay financial ratios that we discussed in the previous units, such as:

• One or two Liquidity ratios;
• One or two Asset Management ratios;
• One or two Debt Management ratios;
• One or two profitability ratios; and,
• One or two Market Value ratios.

Describe thesignificanceof these numbers - what do they indicate ? Explain how your report relates to our course and to practicing managers; it should provide a benchmarking and trend analysis of the firms over a three year period.

As always, submit your assignment through this link and please be sure to include your name and date at the top of your submission.