Applying a uniform markup to each of a firm's products is less profitable than varying the markup

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Applying a uniform markup to each of a firm's products is less profitable than varying the markup based on the elasticity of demand because the latter is able to exploit the sensitivity of quantity demanded to a change price

Posted Date: Jun 13, 2024 04:11 AM

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Applying a uniform markup to each of a firm's products is less profitable than varying the markup

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