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Applying experimentation to a new hotel business assess a real-world business decision. 1.What is the decision you need to make? 2.What is the value to

Applying experimentation to a new hotel business assess a real-world business decision.

1.What is the decision you need to make?

2.What is the value to your business of making the right decision? What is the cost if you make the wrong decision? Please provide relevant examples.

3.What do you not know right now that would help you make the right decision, or what question be most helpful to have answered? Provide examples for your response.

4.Describe an experiment that you could conduct to help you learn the answer. Provide examples for your response.

If your question is specific (e.g. choose A vs. B, or set the primal price), try to describe a "convergent experiment" that could help you find the answers

If your question is more open-ended (e.g. "What does the customer want most in this new product?"), then describe a plan for a "divergent experiment." What would a prototype or "MVP" look like? (i.e. how could you maximize learning while minimizing cost?

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