Appropriate Transfer Prices: Opportunity Costs Olam International Limited sources and processes agricultural products including edible nuts and spices. Assume the company recently acquired a peanut-processing company that has a normal annual capacity of 180,000 bushels and that sold 125,000 bushels last year at a price of $35 per bushel. The purpose of the acquisition is to furnish peanuts for a new peanut butter plant, which needs 75,000 bushels of peanuts per year. It has been purchasing peanuts from suppliers at the market price. Production costs per bushel of the peanut-processing company are as follows:

Direct materials	$ 9
Direct labor	4
Variable overhead	2
Fixed overhead at normal capacity	10
Total	$ 25

Management is trying to decide what transfer price to use for sales from the newly acquired Peanut Division to the Peanut Butter Division. The manager of the Peanut Division argues that $35, the market price, is appropriate. The manager of the Peanut Butter Division argues that the cost price of $25 (or perhaps even less) should be used since fixed overhead costs should be recomputed. Any output of the Peanut Division up to 180,000 bushels that is not sold to the Peanut Butter Division could be sold to regular customers at $35 per bushel.

QUESTION: What transfer price(s) will lead the manager of the Peanut Butter Division to act in a manner that will maximize company profits? Please explain answer and show calculations.