Question
Aqua Life Jackets, Inc. has three product lines as shown below. The company is considering whether or not to eliminate any of its product lines.
Aqua Life Jackets, Inc. has three product lines as shown below. The company is considering whether or not to eliminate any of its product lines. The results from the past year are shown below.
Infant | Children | Adults | Total | |
Sales | $1,500,000 | $5,000,000 | $12,000,000 | $18,500,000 |
Variable Costs | $1,600,000 | 3,500,000 | 7,400,000 | 12,500,000 |
Contribution Margin | (100,000) | 1,500,000 | 4,600,000 | 6,000,000 |
Fixed Costs | 400,000 | 1,600,000 | 2,000,000 | 4,000,000 |
Opertating Income | (500,000) | (100,000) | 2,600,000 | 2,000,000 |
205 of the fixed costs in each segment are direct to that segment. the rest of the fixed costs are common allocated fixed costs that would remain with the company whether any segment is dropped. Identify which (if any) of the product lines should be eliminated.
1.______ (Adult) A. Eliminate
2.______(Children) B. Keep
3.______(Infant)
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