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Ardmore cycling legend Edouard (Eddy) Merde has been approached to write an Autobiography tentatively to be called I do my own stunts. The following

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Ardmore cycling legend Edouard (Eddy) Merde has been approached to write an Autobiography tentatively to be called "I do my own stunts". The following initial assumptions have been made: Eddy will receive a fixed payment of $25,000 The (fixed) cost for tooling up for the (paperback) print run is $17,000 The (variable) cost to produce market, distribute and sell one copy of the book is $1.25 The selling price for the book will be set to $9.50 The publisher (Dodgy, Shady and Dubious) expect to sell 25000 copies at that price - enter and format the data as below 1 A B C 23 2 3 Eddy Fee $25,000 4 Tooling $17,000 5 unit_cost $1.25 6 sell_price $9.50 7 8 74 demand 25000 1.Create formulas to calculate the total revenue, total variable cost, total fixed costs and profit based on the above assumptions.

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