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Are you likely to find a greater bullwhip effect in a supply chain for bottled drinks (e.g., Coke) or for a SC for consumer electronics?

  1. Are you likely to find a greater bullwhip effect in a supply chain for bottled drinks (e.g., Coke) or for a SC for consumer electronics? Briefly explain your rationale with two distinct factors that are responsible for the difference in bullwhip effect.

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Operations Management in the Supply Chain Decisions and Cases

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